Forget fighting over labels, the world needs protein: FIAL

Shan Goodwin
By Shan Goodwin
November 2 2021 - 1:00am
COLLABORATE: There's room at the dinner table for all proteins, says FIAL, an organisation set up to grow Australian food's share of the global market.

SPENDING energy battling plant-based meat alternatives over packaging labels makes no sense for Australia's livestock industries, against the backdrop of the massive opportunity that exists from growing global demand for protein overall.

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Shan Goodwin

Shan Goodwin

National Agriculture Writer - Beef

Shan Goodwin steers ACM’s national coverage of the beef industry. Shan has worked as a journalist for 30 years, the majority of that with agricultural publications. She spent many years as The Land’s North Coast reporter and has visited beef properties and stations throughout the country and overseas. She treats all breeds equally.

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