A badge to a brand: Serie A club Juventus unveil controversial new logo

By Dominic Bossi
Updated January 23 2017 - 11:08am, first published January 17 2017 - 1:31pm

120 years of history were washed away with two bold strokes from a graphic designer as one of the world's biggest football clubs, Juventus, unveiled a controversial and polarising new logo on Tuesday.

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